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B2B Be Creative When Marketing Your Brand

B2B Be Creative When Marketing Your Brand

Every business of any size needs to make customers and experience revenue growth on a constant basis. Achieving that growth is not simple. Myriad strategies exist—from highlighting flagship products, to building brand affinity through emotional appeals, to discounts that seek to sell immediately. Does not matter what strategy you choose, outstanding creative assets that attract attention and leave a lasting,…

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5 SEGMENTATION ERRORS AND HOW TO AVOID THEM

5 SEGMENTATION ERRORS AND HOW TO AVOID THEM

Segmentation is the process of identifying specific customer groups. The process is very important for businesses in personalizing marketing and communications. Usually, segmentation is done by performing large-scale market studies on a broad business market or consumer group and then use the information collected such as the shared characteristics to divide the group into sub-groups. This way, the companies are…

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ARE PODCASTS ON GOOGLE THE NEXT BIG SEO OPPORTUNITY?

ARE PODCASTS ON GOOGLE THE NEXT BIG SEO OPPORTUNITY?

Sundar Pichai, the CEO of Google announced during the 2019 Google I/O Developer Conference that the search engine giant will start adding podcasts to its search results. This news provides a big opportunity for not only the podcasting industry but also for marketers, content creators as well as SEO professionals. The announcement is part of a multifaceted approach to solving…

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STREET MARKETING By RUSH HOUR PRINTING & GRAPHICS – II

STREET MARKETING By RUSH HOUR PRINTING & GRAPHICS – II

#postcard #postcrossing #photography #travel #art #postcards #swap #sea #landscape #photooftheday #card #ig #italy #nature #picoftheday #postcardswap #snailmail #stamps #photo #sun #stamp #italia #sunset #vsco #follow #beautiful #illustration #travelgram #love #bhfyp STREET MARKETING by RUSH HOUR PRINTING AND GRAPHICS  Part 2 Continuing our discussion from last week about #postcards and #streetmarketing, these are the last three points to consider. Let’s begin. #STREETMAARKETING…

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Revolutionizing your Growth Through Print Media

Revolutionizing your Growth Through Print Media

We are in an information revolution, powered by the intersection of two of the most commanding knowledge transfer mechanisms of our time – Printing and the Internet”. Alexander S., Chief Marketing Officer at Rush Hour Printing and Graphics.  The following are a few of the trends that businesses are currently embarking on to do the most growth in as little…

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